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AI in Design and Creative Work

AI tools for design, writing, video, music, games, content production, creative teams, and human-AI creative workflows.

Children’s Climate Media Must Pair Honest Facts With Agency

Children are already experiencing climate disruption, and adults should not respond by leaving them to make sense of it alone, Laura Schifter argued in an Aspen Ideas: Climate panel with Al Roker, Sesame Workshop’s Kay Wilson Stallings and producer J.J. Johnson. The panelists said children’s media should match facts and emotional stakes to a viewer’s age—from nature and small acts of care for preschoolers to more direct accounts of danger for older children—while giving them characters, trusted adults and practical ways to act rather than asking them to carry the problem themselves.

Al Roker · James Johnson · Kay Stallings · Laura SchifterThe Aspen InstituteJul 30, 202612 min read

A Red-Line Guide Turns Aerial Images Into Virtual Drone Flights

ElevenLabs presents a workflow for generating drone-style video from a single AI-made aerial image, using a red line drawn over the image as a virtual camera route. The guide line tells the video model where to move through the scene, while the prompt specifies motion, pacing and visual action; the tutorial positions Gemini Omni Flash as the faster, cheaper option and Seedance 2.0 for longer, higher-resolution shots with native audio.

ElevenLabsJul 29, 20264 min read

AI Agents Assemble Documentary Motion Graphics From a Structured Brief

ElevenLabs presents a workflow for producing scrapbook-style documentary videos in which a tested visual prompt, persistent background and repeated reference assets establish continuity before scene generation begins. Claude converts a script and creative direction into a production brief, while ElevenCreative Flows builds the canvas, generates storyboard options and animates selected scenes. The company’s argument is that agent-assisted production can reduce manual setup without removing the creator’s role in supplying assets, choosing variants and revising the edit.

Alec WilcockElevenLabsJul 24, 20266 min read

ChatGPT Plugins Combine Tool Access With Task-Specific Workflows

Corey Ching argues that ChatGPT plugins can turn connected work systems into task-specific workflows: apps such as email, cloud storage, calendars and Slack supply context, while skills structure it into an output. In the examples shown, that means producing editable Canva flyer drafts or assembling a sales brief that surfaces a customer’s pilot scope, security dependencies, owners and approval deadlines before a meeting.

Corey ChingOpenAIJul 21, 20264 min read

Kimi K3 Shows Open Models Closing the Frontier Gap

John Coogan argues that Moonshot’s Kimi K3 challenges both the assumption that Chinese open-weight models will remain far behind proprietary frontier systems and the view that greater model efficiency weakens demand for AI infrastructure. In his account, efficiency shifts compute bottlenecks rather than removing them, while capable downloadable weights make cyber controls and the protected returns needed to finance frontier training runs harder to sustain. The article presents a related constraint in media: Netflix is putting generative AI into production workflows, but *The Odyssey*’s debut points to the continuing value of audience trust in a director’s name.

Jordi Hays · John CooganTBPNJul 21, 202611 min read

Controlled References Turn One Photo Into Broadcast-Style Football Footage

ElevenLabs’ Alec Wilcock argues that convincing AI football footage depends on production control rather than a single successful video generation. His workflow uses a face image and multi-angle character sheet to hold identity and kit constant, plans keyframes around a three-shot edit before animating them, and fixes visual drift at the image stage. Video, stadium sound and commentary remain separate layers so creators can trim and revise the sequence without rebuilding it.

Alec WilcockElevenLabsJul 17, 20268 min read

Reflection Is Useful Only When It Changes Default Behavior

George Mack and Chris Williamson argue that many habits, norms and judgments people treat as natural are products of local circumstances, social pressure and unexamined defaults. From AI writing and procurement rules to male vulnerability and anxiety, they return to the same question: whether a reaction reflects considered judgment or inherited programming. Their practical case is for reflection that alters conduct rather than merely supplying another idea to admire.

Chris Williamson · George MackChris WilliamsonJul 16, 202615 min read

AI Voice Conversion Preserves Performance While Changing Vocal Identity

ElevenLabs presents its Voice Changer as a way to preserve a recorded performance—its cadence, timing and emphasis—while replacing its vocal identity with a selected voice from its library of more than 10,000 options. The tutorial argues that the strongest results depend less on aggressive settings adjustments than on clean input, default controls and an original performance that already approximates the target character’s pitch and tone.

ElevenLabsJul 15, 20265 min read

Spin Master Turned Toy Novelties Into Durable Story Worlds

Spin Master co-founder Ronnen Harary argues that the company’s durable successes came when it moved beyond one-time toy novelties and built systems in which play mechanics, characters and stories reinforced one another. In a conversation with EconTalk’s Russ Roberts, Harary traces that shift from Earth Buddy and Devil Sticks to Bakugan and Paw Patrol, while arguing that the company’s longer-term test is whether it can keep generating products without its founders at the center.

Russ Roberts · Ronnen HararyHoover InstitutionJul 13, 202614 min read

InfiniteDiffusion Decouples Terrain Generation Cost From World Size

Alexander Goslin’s InfiniteDiffusion argues that learned terrain generation need not slow down as a virtual world expands. Presented by Two Minute Papers’ Karoly Zsolnai-Fehér, the system generates each new area from overlapping local windows rather than modelling the entire map at once, while using a multiscale height-map method intended to retain both large landforms and small features such as creeks. Goslin reports training the model largely on a single RTX 3090 Ti and has released it as code and a Minecraft mod.

Károly Zsolnai-FehérTwo Minute PapersJul 12, 20264 min read

Control Points Are Capturing Value Across the AI Economy

John Coogan and Jordi Hays argue that the AI economy is increasingly organized around control of the layers that route attention, transactions and computing capacity. They point to SK Hynix’s valuation as evidence of memory’s strategic scarcity, Meta’s push into AI and glasses as an effort to escape platform dependence, and OpenAI’s struggle to unify its tools without disrupting established workflows. The same logic, they contend, explains allegations that Phia captured affiliate credit at checkout and Hollywood’s willingness to pay for horror audiences already assembled online.

Jordi Hays · John CooganTBPNJul 11, 202610 min read

Seedream 5.0 Pro Adds Sketch-Guided AI Image Editing

ElevenLabs positions Seedream 5.0 Pro as an image-generation model for work that needs revision after the first render, rather than another prompt-only generator. The company says users can direct edits with sketches and annotations, generate text-heavy layouts in 14 languages, and—after launch—separate a composition into transparent, reusable layers. The model is available at 2K resolution, while 4K output and layer separation are not yet available.

ElevenLabsJul 10, 20265 min read

GPT-5.6 and Muse Spark Show a More Fragmented AI Frontier

John Coogan and Jordi Hays treat the latest AI launches from OpenAI, Meta and xAI as evidence that the frontier is becoming harder to rank, not easier. Their central argument is that models such as GPT-5.6, Muse Spark 1.1, Fable and Claude Mythos are increasingly differentiated by working style, price, speed, coding ability, agentic behavior and internal deployment, rather than by a single benchmark hierarchy. Meta’s move to a paid Muse Spark API, they argue, also turns model performance into a broader question of compute allocation and business strategy.

Jordi Hays · John CooganTBPNJul 9, 202614 min read

ChatGPT Work Links Analytics, Computer Use, and Code Fixes

OpenAI’s Dominik Kundel presents ChatGPT Work as a mode for delegating work across connected apps, files, local projects, browser sessions, computer use and Codex, rather than as another chat interface. The walkthrough’s central claim is that ChatGPT can carry context through a full work chain: preparing recurring briefings, generating launch materials, analyzing product data, publishing a dashboard and, in the sharpest example, tracing a Mexico onboarding anomaly to a phone-validation bug and preparing the code fix for review.

Dominik KundelOpenAIJul 9, 20265 min read

Gemini Omni Flash Turns Prompted Briefs Into Full-Context Video Edits

Alec Wilcock presents Google’s Gemini Omni Flash in ElevenCreative as a prompt-driven video editor that can alter footage while preserving the original shot’s motion, framing and subject consistency. His central argument is that the model works best when prompts read like edit briefs: specify the change being requested, then spell out what must not change. Across examples including restyling, relighting, object replacement, subtitles, titles and full Reel edits, Wilcock treats precision and constraints as the difference between a usable edit and a generic regeneration.

Alec WilcockElevenLabsJul 9, 20267 min read

Opportunity Selection Matters More Than Entrepreneurial Work Ethic

Alex Hormozi argues in a TBPN conversation that founders overrate effort, novelty and status while underrating the leverage of the opportunity they choose. He makes the case for selecting businesses backward from the desired outcome, using AI to increase output inside an existing operation rather than chase a new category, and treating media and personal brand as useful only when backed by proof and tied to business results. He also describes Acquisition.com’s move from a cash-flow family office toward a model built around brand, capital and operating work.

Alex Hormozi · Jordi Hays · John CooganTBPNJul 7, 202622 min read

GPT Image 2 And Aleph 2.0 Replace Video Objects From One Still

ElevenLabs’ tutorial argues that object replacement in video can be reduced to a frame-based workflow: use GPT Image 2 to alter a clean still from the source clip, then give that still to Aleph 2.0 as the target look for the full video. The demonstration replaces an apple with a flaming potato while preserving the rest of the shot, and extends the same method to background swaps and green-screen-style edits. The source’s practical caveat is that results depend on a clear reference frame and crisp footage with limited motion blur.

ElevenLabsJul 2, 20266 min read

Public Art Reopens Erased Histories Through Civic Imagination

At the Aspen Ideas Festival, artists Walter Hood, Janet Echelman and Glenn Kaino argued that imagination is not an ornamental artistic faculty but a civic practice, one that lets Americans contest official memory, inhabit public space differently and imagine plural futures. In a conversation moderated by Megan O’Grady, they described public art as most powerful when it resists fixed interpretation, draws viewers into bodily experience and keeps alive forms of attention that metrics, politics and technology tend to flatten.

Glenn Kaino · Walter Hood · Janet Echelman · Megan O'GradyThe Aspen InstituteJul 2, 202621 min read

Figma Bets AI Will Move Software Value From Code to Design

Figma co-founder and CEO Dylan Field told Bloomberg Technology that the company’s Config overhaul is meant to turn Figma’s canvas from a place for design artifacts into a broader production environment for software, motion, AI workflows and brand systems. Field’s argument is that AI will make code easier to generate, shifting value toward design judgment and human point of view rather than making designers less important.

Ed Ludlow · Dylan FieldBloomberg TechnologyJun 25, 20266 min read

Flows Agent Turns Creative Prompts Into Editable Multimodal Media Workflows

Flows Agent is presented as a conversational workspace for turning a creative prompt into an editable multimodal media workflow. The source argues that its value is not just generating a single video, image, or audio asset, but assembling a structured flow of voice, image, video, and sound nodes that users can revise through natural-language prompts, replace with uploaded assets, and later customize or export.

ElevenLabsJun 24, 20268 min read

Figma’s CEO Says AI Makes Average Work Easier to Ignore

Figma co-founder and chief executive Dylan Field argues in a Hard Fork interview that AI is not killing design so much as making average work cheaper and more abundant. Field’s case is that writers, designers and software makers will be judged less on their ability to produce a first draft or prototype than on whether they can give it a distinctive voice, point of view and level of craft. He expects design work to broaden rather than disappear, even as AI labs push further into application software.

Casey Newton · Dylan Field · Kevin RooseHard ForkJun 19, 202611 min read

AI’s Creative Promise Is Moving People From Consumption to Authorship

In a closing reflection at Shared Futures: The AI Forum, Patrick J. McGovern Foundation president Vilas Dhar argued that AI’s creative significance should be judged less by what machines can produce than by whether they help people recover agency as makers. Drawing on performances from the forum and a childhood memory of communal singing in India, Dhar framed the risk as passivity: a culture in which creativity is professionalized, distributed and consumed rather than shared. His cautious optimism was that AI could widen participation if it gives people without technical skills new ways to write, sing, build and imagine.

Vilas DharThe Aspen InstituteJun 18, 20266 min read

Flows Agent Turns Creative Briefs Into Editable AI Production Pipelines

ElevenLabs presents Flows Agent as a conversational assistant for building and revising node-based creative workflows inside ElevenCreative Flows. The company’s case is that a user can describe an ad or other asset in natural language, have the agent assemble the models, prompts, nodes, and connections, then keep the resulting pipeline visible for edits, approvals, and reuse. The demo emphasizes cost controls for credit-heavy generation, node-level revisions through chat, and templates that turn a completed flow into a repeatable production system.

ElevenLabsJun 18, 20266 min read

AI Distrust Makes Human Agency the Central Cultural Question

Opening Shared Futures: The AI Forum, Vivian Schiller of Aspen Digital and Vilas Dhar of the Patrick J. McGovern Foundation argued that public distrust of AI is not an obstacle to the conversation but its starting point. Schiller framed AI as a contested tool that can either feel imposed on people or be used by artists and makers with agency; Dhar said the deeper issue is not the technology itself, but how people turn fear of replacement into meaning, art, and shared experience.

Vivian Schiller · Vilas DharThe Aspen InstituteJun 18, 20265 min read