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AI Business Models

How AI companies make money, including subscriptions, usage pricing, marketplaces, services, margins, distribution, and defensibility.

Leverage and Rising Yields Expose the AI Trade’s Fragility

The All-In hosts argue that the AI boom’s long-term productivity promise is colliding with immediate financial and political constraints: a chip-stock selloff exposed the danger of leverage, while higher Treasury yields are raising the cost of betting on distant AI returns. David Sacks maintains that frontier labs’ revenue and compute access support the infrastructure buildout, but Chamath Palihapitiya and David Friedberg question where the economics will ultimately accrue as open models, energy limits and cheaper alternatives reshape the market. They also cast the fight over AI safety, training data and regulation as a contest over who gets to control the technology’s future.

Chamath Palihapitiya · David Friedberg · Jason Calacanis · David Sacks · Sam AltmanAll-In PodcastJul 31, 202619 min read

ButcherBox Reached $600 Million by Keeping Every First Box Profitable

ButcherBox founder Mike Salguero argues that bootstrapping gave him the freedom to change course that he lost after raising roughly $30 million for his previous company, CustomMade. He built the meat-subscription business around first-box profitability, creator partnerships and tightly managed operations rather than venture-funded customer acquisition, growing it to more than $600 million in annual revenue. Salguero now sees B Corp commitments and private ownership as ways to preserve the company’s standards beyond his own tenure.

Jeff Berman · Mike SalgueroMasters of ScaleJul 30, 202610 min read

Blue Finance Requires Revenue, Risk Sharing, and Verifiable Ecological Results

Ocean conservation lacks the dependable revenue streams that private investors typically require, Joan Larrea of Convergence argued, so blue finance must instead connect restoration to avoided losses, sovereign debt savings, supply-chain resilience or other measurable exposures. Larrea, insurance executive Liz Henderson and marine scientist Steven Kessel said debt swaps, catastrophe coverage and corporate-backed arrangements can direct capital toward coastal ecosystems, but only if they account for ecological interdependence, local implementation capacity and credible evidence of results.

Joan Larrea · Ruxandra Guidi · Steven Kessel · Michael Henry · Liz HendersonThe Aspen InstituteJul 29, 202612 min read

AI’s Broad Access Will Depend on Concentrated Compute Infrastructure

Sam Altman argues that OpenAI’s task is to make advanced AI as broadly available as electricity while building the concentrated compute, energy and data-center infrastructure required to produce it. He says demand for cheap, capable intelligence could be effectively uncapped, making large-scale inference revenue the basis for ever-larger training runs. But Altman also warns that cyber risks and the concentration of frontier capabilities could undermine the human agency that, in his account, widespread AI is meant to expand.

Sam Altman · Patrick O’ShaughnessyInvest Like The BestJul 28, 202614 min read

OpenAI’s $750 Billion Cloud Bet Raises the Stakes of AI Scaling

Jordi Hays argues that the AI industry is turning belief in continued model progress into unusually large, long-term commitments to cloud capacity, chips and integrated software systems. OpenAI’s projected $750 billion cloud spend and Google’s infrastructure-heavy quarter illustrate the financial burden, while AMD’s Anthropic and Cerebras deals show that competing with Nvidia will depend on deep deployment and software collaboration, not accelerator sales alone.

Jordi Hays · John CooganTBPNJul 24, 202611 min read

ChatGPT Work Models Usage Caps Before Administrators Apply Them

OpenAI argues that ChatGPT Work and its Admin APIs can help IT teams manage AI workspaces by turning usage and spend data into administrator-reviewed actions rather than automated controls. In its example, the system identifies Research as the highest per-user spending group, models a $1,800 monthly cap that it estimates would save $115,200 annually, and presents the affected users and projected impact before an administrator approves the change. The company positions the workflow as scoped API access, exception analysis and human authorization.

OpenAIJul 23, 20264 min read

Model Optionality Is the Defense Against Volatile Token Economics

Sarah Sachs, who leads AI engineering at Notion, argues that inference costs and rapid model changes can make an AI product economically untenable unless teams preserve the ability to switch suppliers. Because frontier labs are often both token vendors and direct product competitors, she says companies should route work by the cost, capability and latency a task requires—not by token price alone—and reserve frontier models for work that warrants them. Notion’s response is a multi-model architecture, with an auto model handling most traffic, alongside open-weight models, deterministic software and governance controls.

Sarah SachsAI EngineerJul 23, 202611 min read

IBM Says Delayed Capex, Not Demand Loss, Cut Its Outlook

IBM’s reduced outlook reflects delayed capital spending by some large customers rather than a loss of demand, CEO Arvind Krishna told Bloomberg, citing deals that slipped late in the quarter and have begun to return. He argues that IBM can offset continued capex pressure by directing resources toward recurring software and distributed infrastructure, while the mainframe remains competitive for workloads where its security, resilience and burst capacity make it cheaper to run. Krishna’s longer-term case is that enterprise technology budgets will continue taking a larger share of spending, with quantum computing a separate, more distant growth bet.

Ed Ludlow · Romaine BostickBloomberg TechnologyJul 23, 20267 min read

Apple Leasing Program Sets Fixed Upgrade Cycles Across Devices

Apple plans to replace its existing financing and iPhone upgrade offers with a Klarna-backed leasing program that requires customers to return devices or pay a buyout fee at the end of fixed terms, according to Bloomberg’s Mark Gurman. Gurman argues that lower monthly payments could make increasingly expensive Apple hardware more accessible while creating scheduled moments for customers to upgrade. The program would extend the model beyond iPhones to Apple Watches, iPads and Macs.

Mark Gurman · Ed LudlowBloomberg TechnologyJul 22, 20264 min read

U.S. AI Restrictions Face an Enforcement Problem as Open Weights Spread

Cheap, capable Chinese AI models have turned model access into a conflict over national security, intellectual property and the economics of U.S. frontier labs, John Coogan argues. He and Jordi Hays say Washington may be able to target companies over alleged IP theft or infrastructure access, but open weights, fine-tunes and synthetic training data make it difficult to define—or enforce—a ban on a model’s Chinese origins. The result is a more immediate business question for users: which models are affordable, capable and permissible to deploy.

Jordi Hays · John CooganTBPNJul 21, 20269 min read

Cheaper Inference Could Expand Demand for AI Chips and Data Centers

Advisors Capital Management’s JoAnne Feeney argues that cheaper AI inference should expand usage and sustain demand for data centers and chip suppliers such as Nvidia and Broadcom, even as intensifying model competition erodes providers’ ability to defend margins. She sees the recent AI-stock volatility as a reassessment of where durable advantages lie, not evidence that infrastructure demand has broken. Feeney is more cautious on memory stocks including Micron, arguing that today’s strong pricing will eventually draw new capacity and revive the sector’s familiar cycle.

Ed Ludlow · JoAnne FeeneyBloomberg TechnologyJul 21, 20264 min read

Brownstone Restoration Profits Depend on Capital, Permits, and Personal Risk

Mark O’Brien argues that restoring New York brownstones can produce large headline profits, but only by tying up millions in acquisitions, construction, permits and carrying costs for years at a time. In a day spent with O’Brien, entrepreneur Sam Parr finds a business built less on construction itself than on financing, approvals and constant project coordination—and rates its economics far below the tangible satisfaction of turning neglected buildings into finished homes.

Mark O'Brien · Sam ParrMy First MillionJul 21, 20268 min read

Kimi K3 Shows Open Models Closing the Frontier Gap

John Coogan argues that Moonshot’s Kimi K3 challenges both the assumption that Chinese open-weight models will remain far behind proprietary frontier systems and the view that greater model efficiency weakens demand for AI infrastructure. In his account, efficiency shifts compute bottlenecks rather than removing them, while capable downloadable weights make cyber controls and the protected returns needed to finance frontier training runs harder to sustain. The article presents a related constraint in media: Netflix is putting generative AI into production workflows, but *The Odyssey*’s debut points to the continuing value of audience trust in a director’s name.

Jordi Hays · John CooganTBPNJul 21, 202611 min read

Open-Weight Models Are Eroding Frontier Labs’ Pricing Power

Alex Kantrowitz and Ranjan Roy argue that Moonshot’s Kimi K3, by approaching frontier-model performance at a lower price and with planned open weights, weakens the case for paying a large premium to OpenAI or Anthropic. As capable models proliferate, they say, advantage will depend less on benchmark leadership than on products, infrastructure, trusted data practices and partnerships—areas where Google’s execution problems and OpenAI’s conflicts with allies expose different vulnerabilities.

Alex Kantrowitz · Ranjan RoyAlex KantrowitzJul 20, 202614 min read

Reality and Reputation Are the Durable Moats in an AI Market

Alex Hormozi, co-founder of Acquisition.com, argues that AI should remove genuine operational constraints rather than replace founders’ judgment or become the product itself. As generative tools make information and imitation cheap, he says durable advantage will rest on real stakes, operating records and reputations earned through accountable decisions. His wider prescription is similarly foundational: build for retention before distribution, price for the capacity to hire, and use direct action—not prolonged planning—to test whether a business can endure.

Alex Hormozi · Steven BartlettThe Diary of a CEOJul 20, 202620 min read

AI Revenue Has Quintupled, but Semiconductors Still Capture the Profit

Stanford lecturer and Altimeter Capital partner Apoorv Agrawal argues that AI’s revenue stack remains inverted: semiconductors capture about $300 billion in annual revenue and most gross profit, while applications generate far less and bear compute costs that conventional software did not. In the course session, he says rapid AI growth has not yet shifted that allocation, leaving the eventual distribution of value dependent on uncertain changes in inference demand, custom silicon, hyperscaler spending and vertical integration.

Apoorv AgrawalStanford OnlineJul 17, 20268 min read

Thinking Machines Bets on Open Weights and Fine-Tuning Services

Thinking Machines Lab is positioning its first model, Inkling, as an open-weight system built for customer customization rather than as the industry’s benchmark leader, TBPN’s John Coogan argues. Led by former OpenAI technology chief Mira Murati, the company pairs the model with a fine-tuning service that could let customers retain control of the weights while paying Thinking Machines to adapt and operate them. Coogan and Tyler Cosgrove also question how cleanly Inkling can be described as free of distillation, given its reported use of synthetic data from another open-weight model.

John Coogan · Tyler CosgroveTBPNJul 16, 20269 min read

Cohen Proposes Turning GameStop Stores Into eBay Marketplace Infrastructure

GameStop CEO Ryan Cohen argues that his rejected roughly $56 billion bid for eBay would turn the marketplace into a larger, more profitable business by combining its platform with GameStop’s stores, gaming expertise and refurbished-technology operations. Cohen says the stores could serve as local hubs for authentication, fulfillment and live commerce, while $2 billion in first-year cost reductions would support the deal’s economics. He has offered broad assurances on financing and an investment-grade credit profile, but has not disclosed the proposed capital structure or said whether he will raise the bid.

Ed Ludlow · Ryan CohenBloomberg TechnologyJul 16, 20267 min read

Stripe’s PayPal Bet Would Trade Focus for Scale

A reported preliminary Stripe evaluation of a bid for PayPal has prompted Jason Calacanis to imagine a merger that combines PayPal’s distribution and cash flow with Stripe’s infrastructure, then cuts deeply into PayPal’s cost base. Alex Wilhelm argues that the same transaction could saddle the faster-growing company with legacy systems and an unwieldy workforce, undermining the focus that made Stripe valuable. Their dispute turns less on whether a share swap or leveraged deal can be structured than on whether PayPal’s reach can be separated from the machinery required to sustain it.

Alex Wilhelm · Jason CalacanisThis Week in StartupsJul 15, 20269 min read

Texas Uses State Grants to Build a Commercial-Space Cluster

Texas is building a statewide commercial-space industry around NASA talent in Houston, launch sites on the coast and in West Texas, and manufacturing and testing operations in Central Texas. Bloomberg reports that state grants are reinforcing a model in which NASA contracts help companies finance early development, while Texas offers industrial capacity and a business-friendly environment to keep them expanding locally. Loren Grush, Bloomberg’s space reporter, says SpaceX’s scale has made the strategy more visible—and its environmental and local costs around Boca Chica harder to ignore.

Greg Abbott · Loren Grush · Karen Jones · Brigette Oakes · Norman Garza · Vanessa Wyche · Tom GibsonBloomberg OriginalsJul 15, 20264 min read

Legal AI Is Repricing the $1 Trillion Legal Services Market

Legora’s Max Junestrand and ElevenLabs’ Mati Staniszewski argue that AI’s economic impact will be determined less by access to frontier models than by the systems built around them. Junestrand says legal AI can shift firms away from billing junior-lawyer hours by combining complete legal research, firm data and workflow tools; Staniszewski says voice AI is becoming a customer interface whose viability depends on orchestration, industry integrations and consent over voices treated as identity and intellectual property.

Mati Staniszewski · Max Junestrand · Jason CalacanisAll-In PodcastJul 14, 202612 min read

Enterprise AI Is Bottlenecked by Context, Not Model Capability

Ali Ghodsi of Databricks argues that enterprise AI is constrained less by model capability than by the organizational context models lack: the accumulated knowledge, processes, and exceptions that govern how companies actually work. In a Stanford MS&E435 seminar with investor and lecturer Apoorv Agrawal, Ghodsi says productivity gains require companies to redesign workflows around AI rather than insert models into existing processes. As AI lowers the cost of building software, he argues, durable advantages will depend more on proprietary data, workflow ownership, customer relationships, and trust.

Apoorv Agrawal · Ali GhodsiStanford OnlineJul 13, 202610 min read

Meta’s Low-Cost API Tests Frontier Models’ Pricing Power

Ranjan Roy and Alex Kantrowitz argue that AI products are converging on a common agentic workspace just as Meta moves to challenge the premium pricing of OpenAI and Anthropic. Roy says the durable advantage may lie in the organizational context, integrations, and domain expertise needed to make agents useful at scale; Kantrowitz counters that more capable models could eventually absorb much of that implementation work. Meta’s low-cost API strategy sharpens the question of whether frontier labs can retain pricing power when model capabilities and interfaces increasingly resemble one another.

Alex Kantrowitz · Ranjan RoyAlex KantrowitzJul 13, 202614 min read

Spin Master Turned Toy Novelties Into Durable Story Worlds

Spin Master co-founder Ronnen Harary argues that the company’s durable successes came when it moved beyond one-time toy novelties and built systems in which play mechanics, characters and stories reinforced one another. In a conversation with EconTalk’s Russ Roberts, Harary traces that shift from Earth Buddy and Devil Sticks to Bakugan and Paw Patrol, while arguing that the company’s longer-term test is whether it can keep generating products without its founders at the center.

Russ Roberts · Ronnen HararyHoover InstitutionJul 13, 202614 min read