Kevin Rose

Tim Ferriss’s New Book Promises Focus, but Its Pitch Remains Unclear

Tim Ferriss says his next book is taking longer because he has not yet found a clear way to explain its promise. He describes it as a workbook on saying no, focusing amid noise and choosing what matters, but says test readers respond more strongly to the manuscript than people hearing its pitch. Ferriss is weighing how to position and publish the book, including whether print can support its exercises without delaying its release.