Bree Jones

Parity Homes Proved West Baltimore Demand Before Capital Arrived

Bree Jones, founder and chief executive of Parity Homes, used her Trust in Practice Summit keynote to argue that trust can operate as development infrastructure in neighborhoods damaged by disinvestment. In her account, Parity proved demand in West Baltimore before major capital arrived by using a $100 rendering, repeated conversations and an 800-person waitlist, then turned that social trust into a resident-led housing effort. Jones’s broader claim is that restoring vacant homes in historically Black neighborhoods requires rebuilding residents’ relationships to land, to one another and to collective power.